8 Best Landing Page Builders for 2025: A Detailed Comparison

A great landing page can be the difference between a lead and a lost opportunity. While building one from scratch can be a hassle, the best landing page builders let you quickly create eye-catching, conversion-driven pages.

In 2025, it's not just about having a good-looking page. You need speed, personalization, and smooth integrations to really grab attention and convert.

We've done the work for you, checking out the best landing page builders to help you find one that will turn those clicks into loyal customers.

8 Best Landing Page Builders You Should Check Out

A landing page has one mission: to turn visitors into customers. But if it's slow, messy, or just doesn't vibe, they'll be gone before you can say "bounce rate."

The average website bounce rate is between 26% and 70%, with the ideal range being 25% to 40%. If your landing page isn't engaging, expect that number to rise, costing you potential customers.

That's why it's crucial to choose the right landing page builder. To help you find the right fit, we've put together a comparison chart of our top picks:

All pros and cons are based on G2, Trustpilot, and GetApp reviews.

1. Codesi

Codesi is shaking up the landing page-building game with its AI-driven personalization and automation.

No coding is required, and there are no generic templates. It's a flawless way to create pages that align with your brand and connect with your audience.

Key Features:

• AI One-Page Website Generator: Build a fully functional landing page in under 10 minutes with no code or long copy. Just provide a prompt, and Codesi does the rest.
• AI Logo Generator: Generate four unique logo designs with three variations each, customizable with your preferred colors, fonts, and slogans.
• AI Image Generator: Create custom images that align with your landing page, offering exceptional visuals without stock photos.

Pros:

✅ AI-powered recommendations for tailored landing pages.

✅ Automated personalization cuts manual effort and speeds up creation.

✅ Ideal for businesses of all sizes, from startups to enterprises.

Cons:

❌ There is no built-in payment integration yet (but it's coming soon)

Why Choose Codesi?

Codesi is not your typical landing page builder. With its AI-assisted features, Codesi lets you quickly craft high-converting, customized landing pages, saving you time and effort.

On top of that, Codesi automatically adjusts your site for mobile devices and lets you publish either on a Codesi domain or your own custom one. It’s a simple way to make sure everything runs smoothly without extra steps.

Create a stunning website in just 3 minutes – no coding, no designers, no hassle.

Join Our Waitlist Today!

2. Unbounce

Unbounce has been at the forefront of landing page creation since 2009, and it remains one of the top contenders in the market.

With a robust drag-and-drop builder, AI-assisted copywriting, and A/B testing, Unbounce enables you to quickly launch landing pages that are not only visually appealing but also conversion-focused.

Key Features:

• SmartBuilder: Leverages data from over 1.5 billion past conversions to provide AI-enhanced recommendations.
• Smart Traffic: Automatically adjusts landing page variants based on visitor behavior (location, device, demographics, etc.).
• AI Copywriting: Generates compelling page copy, headlines, and CTAs custom-made to your needs, removing the guesswork and saving you time.
• A/B Testing: Run tests to optimize your landing pages and identify what works best without needing coding or technical expertise. On average, A/B testing can increase conversion rates by 7%.

Pros:

✅ Smart Traffic, A/B testing, and AI-driven copywriting to improve conversions.

✅ Easy-to-use drag-and-drop editor with AI assistance for cohesive landing page creation.

Cons:

❌ Limited mobile customization with only two breakpoints.

❌ Global edits for headers and footers can be time-consuming.

Why Choose Unbounce?

Unbounce is a top-tier CRO platform designed to make building high-converting landing pages fast and efficient.

Its high functionality and ability to scale make it an excellent choice for businesses aiming to optimize their digital marketing strategies.

3. ClickFunnels

ClickFunnels serves as a comprehensive tool that guides visitors through each stage of the sales funnel, from the initial landing page to follow-up emails and the final checkout, streamlining the entire process within a single platform.

Key Features:

• Sales Funnel Builder: Easily create custom sales funnels with drag-and-drop functionality, whether you need a simple form or a multi-step sequence with upsells.
• Email Autoresponders: Automate follow-ups, promotions, and thank-you emails to keep your leads engaged without the manual effort.
• One-Click Upsells: Boost your revenue by offering additional products or services immediately after a customer's purchase.
• Membership Sites: Create exclusive content for paying customers with membership sites.

Pros:

✅ Create a satisfying customer experience from start to finish, not just landing pages.

✅ Automate everything from email marketing to sales, freeing up your time for more significant priorities.

✅ Stand out with unique tools like upsells, surveys, and membership sites.

Cons:

❌ Highly custom designs or fancy visual effects may be challenging to achieve.

❌ Unlocking ClickFunnels' full potential requires time to get familiar with its features and workflows.

Why Choose ClickFunnels?

If you're serious about creating a sales system, ClickFunnels is your go-to tool. It's made for those who need more than just a landing page, offering a complete sales funnel that leads customers from their first spark of interest to the final purchase and beyond.

4. Swipe Pages

Swipe Pages are ideal for affiliate marketers or anyone needing high-converting pages that engage users from the start. It keeps things fast, easy, and effective.

Its mobile-first approach sets it apart, and given that 62% of global internet traffic now comes from mobile devices, this focus is more important than ever.

Key Features:

• Mobile-Centric Builder: Focused on fast-loading, swipe-friendly mobile landing pages.
• Custom Templates: Professionally designed templates for lead gen, eCommerce, finance, and more.
• Intelligent Page Builder: Generate and customize pages to fit your goals, whether for sales or leads.
• Effortless Editing: Global editing lets you update content across multiple pages in one go.

Pros:

✅ Fast-loading, mobile-optimized pages perfect for today's on-the-go users.

✅ Easy drag-and-drop functionality and plenty of templates to get started quickly.

Cons:

❌ Some advanced features are only available in higher-tier plans.

Why Choose Swipe Pages?

If speed and mobile optimization are your top priorities, Swipe Pages delivers where it counts. It's a straightforward platform that offers powerful yet simple tools to help you get results quickly.

5. Landigi

Designed for those who want precision and flexibility, Landigi lets you fine-tune your landing pages down to the pixel, giving you a level of control most platforms don't offer.

Key Features:

• Pixel-Perfect Control: With no constraints, move your page elements exactly where you want them.
• Smart Sections: Save time and effort with reusable page blocks that auto-update across all pages when changes are made.
• EventTracker: Monitor small but essential interactions, such as how far down the page users scroll or whether they click a key image.

Pros:

✅ Pixel-perfect design freedom to create every page element precisely as you envision.

✅ Access to over 400 campaign templates, from lead generation to e-commerce.

✅ Advanced analytics, including micro-conversion tracking and A/B testing, to optimize page performance.

✅ E-commerce capabilities for direct selling of digital products.

Cons:

❌ The user interface can feel clunky, especially when switching between tools.

❌ The free plan is relatively limited, requiring an upgrade for full feature access.

Why Choose Landingi?

If you're looking for total control over your landing pages with the ability to create beautiful designs and seamless experiences, Landingi is a standout choice.

6. Instapage

Designed with collaboration at its core, Instapage is perfect for marketers who need to build, optimize, and experiment with landing pages at scale.

The Instablocks feature is a game-changer. It allows you to build reusable content blocks that can be dropped onto any landing page with a single click.

Key Features:

• Instablocks: Create once and reuse globally for consistent, time-saving designs.
• AdMap: Link ads directly to landing pages for personalized post-click experiences.
• Real-Time Collaboration: Easily collaborate with your team using visual feedback tools.

Pros:

✅ Instablocks save time, allowing you to build complex pages faster.

✅ Real-time collaboration makes team feedback easy and eliminates endless email threads.

✅ A variety of customizable templates fit any campaign need.

Cons:

❌ Some advanced features, like A/B testing, are limited to higher-tier plans.

Why Choose Instapage?

This tool is ideal for teams and agencies looking to streamline their workflows, optimize ad campaigns, and build high-converting landing pages without the mess.

7. Hubspot

The standout feature of HubSpot's landing page builder is that it's completely free. HubSpot's free plan gives you easy access to a drag-and-drop editor, pre-designed templates, and effortless integration with all its tools.

Key Features:

• Drag-and-Drop Editor: Easily create custom landing pages with a simple drag-and-drop interface.
• Templates: Access a variety of conversion-optimized, customizable templates.
• SEO Tools: Optimize meta titles, descriptions, and URLs for search engines.
• Free Hosting: Enjoy free hosting, which HubSpot's free plan includes.

Pros:

✅ Free to use with solid functionality for beginners or small businesses on a budget.

✅ Intuitive drag-and-drop editor, even for those with no page-building experience.

✅ Seamlessly integrates with HubSpot's CRM and marketing tools.

Cons:

❌ HubSpot branding appears on landing pages with the free plan.

Why Choose HubSpot?

If you're just getting started with landing pages or you're on a tight budget, HubSpot is a fantastic choice. The free version is surprisingly powerful, but you can upgrade to unlock more advanced features as your business grows.

Are you looking for more free landing page builders? Here are the 9 best options for 2025.

8. GetResponse

GetResponse is your marketing command center. Capture leads with high-converting pages, segment them like a pro, and keep them engaged with email, SMS, and live chat - all under one roof.

Key Features:

• AI-powered landing page builder: Quickly create optimized landing pages with just a few clicks.
• Drag-and-drop editor: Customize your landing pages easily.
• 200+ templates: Choose from a large selection of customizable templates.

Pros:

✅ Create unlimited landing pages and capture unlimited visitors.

✅ Advanced marketing automation tools for nurturing leads.

✅ Strong sales funnel builder to guide prospects toward conversion.

Cons:

❌ Free plan is quite limited, with access to fewer features.

❌ The website builder could use some improvement.

Why Choose GetResponse?

GetResponse is a complete marketing powerhouse, offering everything from AI-based landing pages to email automation. It is ideal for businesses ready to scale and streamline their efforts.

How to Choose the Best Landing Page Builder

Here's what to consider when choosing the best landing page builder:

Easy-to-Use Experience

Some builders are perfect for beginners, offering intuitive drag-and-drop functionality, while others offer advanced customization for more experienced users. If you want something quick and easy, choose a beginner-friendly tool.

Features

Think about what features are essential for your goals. Do you need conversion optimization tools, like A/B testing or heatmaps? Some platforms focus on detailed optimization, while others prioritize sales funnels or lead generation.

Integrations

Your builder should seamlessly integrate with your existing tools, such as your CRM, email platform, or payment gateway. Make sure it fits into your current workflow.

Pricing

Prices vary widely, from free plans to premium options. Evaluate your budget and pick a platform that offers the best value based on the features you need.

Codesi: The Smart Choice for Landing Pages That Drive Real Results

Codesi stands out among the best landing page builders because it allows you to create a unique experience for your audience in under 10 minutes.

There is no code or hassle, just tailored, high-converting pages to represent your brand and speak directly to your customers.

Our innovative tools and seamless integration make Codesi easy to track, tweak, and optimize for actual results. Why settle for average when you can craft something extraordinary?

Try Codesi for free and design landing pages that convert!